Referral Program for Professionals and Existing Clients – Oct 2017
We have made good use of your program. We had several internal meetings to better identify our best clients and best referral sources or centres of influence. We decided to concentrate on improving our contacts within existing centres of influence and have had several meetings to firm up those existing referral sources to include more referrals from within those firms. We then approached other firms who were less well known but working in the area which we want to concentrate.
They have been generally been very effective and we are now getting a more consistent flow of legal work from these sources who are accountants and farm management consultants who work with the type of clients we prefer.
Additionally, I have had a couple of speaking opportunities at a major client’s sales staff meetings. This has firmed up the flow of matters through the conveyancing section and additionally agents recommending our firm to their clients seeking legal advice prior to contract.
All in all, we are very happy with the program and have left this “marketing” item as a constant agenda item for our monthly directors meeting to make sure it stays in mind into the future.
Thanks and regards.
Brian McCormack – Principal, WA Property Lawyers